May The Fourth day on lego.com.

todayApril 30, 2023 25

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LEGO Brand Retail

Today, LEGO® Group have announced that this year promises another exciting May The Fourth day on lego.com. Shoppers can show their love of Star WarsTM and explore the galaxy with new sets and iconic favorites during our annual May the 4th event. This exciting promotional period is a great time for your shoppers to add to, or start, their LEGO® Star WarsTM collections.

On the 1st of May, we will launch stunningly detailed Ultimate Collector Series version of an X-Wing Starfighter (75355) from the Star WarsTM trilogy and Star Wars: The Mandalorian. Star Wars fans can channel the focus of a Jedi to recreate authentic details using LEGO® bricks, including the opening cockpit, space behind the cockpit for the R2-D2 LEGO droid figure, and wings that can be adjusted from flight mode into attack mode at the turn of a switch. This set will retail at $239.99.

We’re very proud to announce, that we’re soon to launch a few SKUs to the LEGO® Star WarsTM range, including a couple of brand new dioramas. This iconic collection is very popular with our shoppers and all Star Wars fans.


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